Imagine you are given an income producing machine that cannot be replaced.

This machine earns $60,000 to $100,000 in-your-pocket income annually and is estimated to run for 30 to 40 years.

As time goes on, its earnings will increase. The value of the machine over its productive lifetime will range from $1,800,000 to $4,000,000 plus inflation.   

You have the choice to insure this machine in case it breaks down and is unable to produce the income you depend upon over the next 30 to 40 years.

The insurance premiums for the machine will never increase, and the insurance company cannot cancel the policy (even if you claim multiple times). You can even get 50% back of everything you paid every 8 years if you remain claim free!

This insurance even comes with a provision allowing you to increase the insurance as the machine's earning power grows, regardless of your claims history. All you have to do is show that the machine is making more money and you can increase the coverage.

Now given all of this, most, if not all people, would agree that insuring this machine would be a given and a top priority under any basic business analysis. The insurance premium is factored in as part of the operating cost of running the machine.

Oh, and by the way, did you know that you are the machine? And the insurance is disability income replacement insurance.

Your income is your most valued asset, surpassing the value of other familiar assets such as a home or a car. Yet, most of us insure the home and the car before we insure that income producing machine that each of us and our family relies on every day - the asset that trumps all other assets.  

Compare disability insurance premiums to home and auto premiums: the latter two are guaranteed to increase and if you make a claim they will go up even faster. In fact, if you claim too much they'll be cancelled! Conversely, disability insurance premiums will never increase.

When it comes to disability, what Canadians don’t know can hurt them. The research indicates that Canadians are overly optimistic about avoiding a disability and that lack of understanding reinforces the need for more education around this critical issue.

In fact, one-in-three working Canadians will experience a period of disability lasting longer than 90 days during their working lives.

Imagine becoming disabled – unable to work the rest of your life. Could you pay the bills being absent from work? What will your family do?

Achieve peace-of-mind and protect yourself and your family by insuring the money-making machine. Avoid the negative life-altering consequences of it breaking down without a safety net.

Interested in learning more about Disability Insurance and how it can protect you and your family? Download our free ebook: The Beginner's Guide to Disability Insurance.

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